Best Wishes for a Healthy, Prosperous and Focused New Year!

The start of a new year – the slate is clear and we can make this year whatever we decide. A key for success in 2008 is focus. When I try to do everything, I usually fail. But if I focus on one or two achievements in my personal or business life, I have a much higher success ratio.


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PLANNING A FIRM RETREAT?

Before you plan your firm's next retreat, you will want to read "Partner Retreats That Produce Results."  To obtain your free copy, just send an email to aaquila@aquilaadvisors.com.

AQUILA Global Advisors has worked with hundreds of CPA firms to present the best firm retreats they have ever had. We guarantee it!


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8 Major Reasons Why Clients Say No!
By
August J. Aquila

1. You talk too much. A long time ago, Jeff Blackman introduced me to the 80/20 rule. When selling to clients don't speak more than 20% of the time

2. You try too hard to make the sale. Clients only buy professional services when they need them, not when you want to sell them. Never tell a client they need to decide today, unless it's a life and death situation.

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Communication Tips to Click with Your Client
By Dianna Booher

Prospects size you up personally while making their buying decision. "Are you credible?" "Competent?" "Interested in their situation?" The following tips will help you avoid the blank stare of disengagement.


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